WellNest
UX/UI Casestudy
WellNest is a wellness tracker that transforms habit-building into a cozy, interactive experience. Instead of just checking off tasks, users cultivate a thriving pocket neighborhood—where each home represents a personal habit, uniquely designed to reflect its role in self-care. By nurturing these homes, users nurture themselves, reinforcing the idea that personal well-being is like caring for a community—every part matters. With customizable habit priorities and charming visuals, WellNest makes self-improvement feel warm, rewarding, and deeply personal.
The Problem
The Solution
Digital habit tracking is a popular method for conveniently building and maintaining good habits. However, with an abundance of specialized apps—each catering to different aspects of health, wellness, and productivity—users often face app overload. Managing multiple apps can be overwhelming, leading to cluttered phone screens, inconsistent data, and reduced long-term engagement. This lack of consolidation makes habit tracking unsustainable, as users may lose interest, forget to use certain apps, or struggle to prioritize their goals effectively.
WellNest addresses app overload by consolidating essential habit-tracking tools into one cozy, streamlined experience. Users can personalize their journey by selecting the habits they want to focus on, ensuring a tailored and distraction-free approach.
To eliminate beginner's paralysis, WellNest transforms habit tracking into an interactive pocket neighborhood game. Engaging in-game tutorials guide users through setup, making the process intuitive and approachable. With charming hand-drawn illustrations, fun characters, and a simple, user-friendly interface, WellNest turns everyday tasks into an enjoyable experience, helping users stay on track without feeling like habit-building is a chore.
